Inspirational Ideas. Expert Edits. Shoppable Style.
Shop Just In
Spotlight On Land's End
The Staycation Sensibility
Capturing the shared spirit and timeless style of blustery beach days and countryside campouts, Land’s End offers a masterclass in great British dressing, its easy classics delivering that staycation sensibility 365 days a year. Shop The Edit



Tablescaping Treats
Entertaining En Plein Air
There’s something especially delicious about eating outdoors in summer – a mood that makes food all the more flavoursome. Set an alfresco table worthy of the moment with designs as mouthwatering as your meal… Shop The Edit
Style Stories
Centre-Court Chic
Spectator style is a serious sport when you’re courtside at Grand Slam matches. Aligne perfects the look, with crisp tailoring, chic striped designs, and the sweetest, strawberries-and-cream dresses. Shop Now



Life & Style
The Stylish Summer Gift Guide
Whether you’re thanking a hostess for a weekend stay or a celebrating a happy couple’s big day, you’ll find elegant offerings to suit every budget in our pick of the season’s best presents. Shop The EditSpring’s Ultimate Dress Edit
Shop The Curation



Trend Takeover
The Athletic Aesthetic
Forget the gym; today’s competitive arena is the runway, where athleisure is topping fashion’s leader board. The race is on to shop our new sporting edit. Winner takes all… Shop The Edit
Trend Talk
Summer's Dream Denim Style
Jorts are having a major moment. The throwback staple is back with a modern twist—think longer lengths, looser cuts, and endless styling potential for summer days.Shop Now



Trend Talk
The Co-Ords Code
Why settle for a single great piece when twinned designs have twice the impact? From breezy beachside duos to city-ready pairings, shop our curation of summer co-ords and double down on looking good. Shop The Edit
Founder's Finds
Lucinda’s Fresh Finds
“Spring’s sense of lightness and freedom is mirrored in my wishlist finds. From hearty outdoor looks to colour-drenched dazzle for home and wardrobe, this season’s stylish buys feel like a breath of fresh air.”Shop My EditThe Interiors Shop
Shop The Curation



Trend Takeover
How To Style Summer Black
Offering a cool counterpoint to overtly girlish attire, head-to-toe black puts saccharine sweetness firmly in the shade. Embrace your dark side this summer… Shop The Edit
Founder's Finds
Serena’s Summer Essentials
“For me, spring spells soft sunshine and delicate blossoms, and my wishlist has a similar vibe. You’ll find pastel tones, floral details and featherlight fabrics, plus beauty buys with a fresh, outdoorsy finish.”Shop My Wishlist



Shop The Season